CASE STUDY
Lesley Birkkjaer Real Estate
Real Estate
Calgary, Alberta

Project Summary
Lesley Birkkjaer partnered with CCC on a digital marketing project to help boost her online presence. It all started with creating an SEO-optimized website and designing email marketing assets. As time has passed, the project has grown to include ongoing social media content - including engaging copy and eye-catching graphics, monthly email campaigns, managing her Google Business Profile, and keeping her website updated so her listings always stay current.
Client Background
Lesley Birkkjaer is a dedicated and passionate real estate agent specializing in Calgary’s communities, including Valley Ridge, Crestmont, Lakeview, Glendale, and Haysboro. With a deep love for her community, Lesley stays continuously informed on the latest market trends, ensuring her clients have access to the most up-to-date information and opportunities. Known for her hard work and unwavering commitment, she treats each client with the same level of care and attention, regardless of the property price.
Project Details
VALUE

SUSTAINABILITY
Sustainability isn't just a buzzword—it's the "secret sauce" that fuels long-term growth and resilience for any business. Embracing sustainability prioritizes stable growth while considering economic, social, and ethical impacts.
ARCHETYPE

ALLIGATOR
Among the main qualities of the alligator archetype are its strength, grandeur, great stability, sense of observation, patience and determination.
Alligators are usually seen at the threshold of land and water. Thresholds mark the entry to the unknown, a realm where usual rules do not apply. When moving beyond this threshold the alligator has the power to become a great integrator.
IMPACT

ENVIRONMENT
Environmental impact in commerce involves promoting sustainable practices, reducing ecological footprints, and addressing climate change and environmental challenges. It includes initiatives for conservation, renewable energy, and responsible resource management.
Products Used

MAP Social
MAP Social is a powerful all-in-one platform designed to help businesses manage and grow their social media presence. With an intuitive interface, it allows users to schedule content in bulk, saving time and ensuring a consistent posting schedule. Users can easily customize posts, adding visuals from sources like GIPHY, Pexels, or Canva, and tailor them for different platforms.

MAP Mail
Awareness, Oneness—That’s the CCC Approach
Our team of dedicated email marketing specialists, project managers, creative designers, content producers, and professional web developers are focused on building positive brand awareness through complete email marketing campaigns.
Solution & Key Outcomes
Lesley has experienced a significant increase in her search engine results page (SERP) rankings, leading to greater visibility in local searches. Her digital presence has also seen a marked boost in ad impressions, helping to reach a wider audience. Additionally, her social media and email marketing campaigns have shown consistent growth in engagement, with expanded reach and increased interaction from potential clients. The strategy put in place by CCC has helped Lesley build stronger connections with her community, elevate her brand, and support her continued success in the competitive Calgary real estate market.
Social Media Impressions

Brandon and his team were amazing! They did an incredible job on my website. It turned out exactly as I envisioned. They walked me through the whole process and made the entire experience from start to finish fantastic including the outcome!! Thank you!

CCC's Client Endorsement
We love working with Lesley. She is an exceptionally knowledgeable real estate agent in Calgary. Throughout this project, she has been highly collaborative, bringing her expertise and insight to every step. It’s been a pleasure to support her and help highlight her dedication to her clients.