Conscious Commerce Tackles Niche Marketing for Moto Forensic Corp.

Conscious Commerce • October 2, 2020

Moto Forensic Corp. is one of our latest clients to take advantage of our branding, website, engagement, and email marketing solutions. Moto Forensic Corp. is in a niche industry. They provide forensic support, collision site investigation, human factors assessment, and critical examination and reporting services. 


The Founder and CEO of Moto Forensic Corp. came to CCC looking for a
branding scheme and website upgrade which would better communicate his core values and messaging. Being in a niche market, CCC suggested utilizing email marketing and engagement services on top of branding so that they could keep services top of mind and convert website visits into conversations and sales.


Branding

As part of the branding package, lead designer Jakob Gross crafted custom made letterheads, business cards and logos. After a consulting session, the client was given 5 different branding designs which were narrowed down and tweaked to become the branding we see today. 


A set of business cards and letters on a table.
A blue logo for moto forensic on a white background.

Website Design & Engagement 

A brand new website was crafted on our award winning MAP website platform. Moto Forensic Corp. switched from Wordpress which was no longer serving them.

The homepage of a website offering forensic services for motorcycle collisions.

The website was designed to reflect branding efforts and vCita was integrated into the site. vCita allows visitors to book a service straight from the website without the fear of scheduling conflicts.

A screenshot of a calendar with a picture of a man using a laptop.

Email Marketing

An opt-in form was placed on the website to capture emails and CCC created an email marketing account for the client. Then went ahead and crafted a premium email marketing template which was inline with the branding efforts for Moto Forensic Corp. 


This is what Ross Nazareth, CEO & Founder of Moto Forensic Corp., had to say about his experience with Conscious Commerce on UpCity:



Thank you Conscious Commerce Corporation for the outstanding results and creativity when providing digital marketing services for Motorcycle Forensic Corp! When contracting a digital marketing agency, finding a credible, experienced and trustworthy agency is the focus, and Conscious Commerce Corporation outperforms in those categories.


Conscious Commerce Corporation went above and beyond to truly learn about our specific business challenges, determine a strategic plan, then execute it. CCC engages in ongoing communication, they built a strong working relationship, are exceedingly knowledgeable, and deliver excellent value in the services they provide. From the first conversation with CCC to the most recent, it was obvious that they were responsible with our company resources, had solutions to our challenges, and cared for our success on an individual level.


Conscious Commerce Corporation handled everything digital for the business and did a truly admirable job. CCC was responsible for: naming, branding, graphic design, web design, and web development. CCC provides ongoing services for email marketing, customer relationship management, and other ongoing marketing tasks. In an environment of endless digital marketing providers, it’s reassuring to know Conscious Commerce Corporation is our provider in the digital world.


Niche industry marketing comes with its own set of challenges. Over the last 15+ years CCC has helped countless clients reach their potential in their specialised market segments. 


If you are looking for niche marketing services,
get in touch with one of our PALS today. We offer complimentary consultations and won’t take on your project unless we believe we can help your business reach their marketing goals. 


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